Sport, Event, and Hospitality Management

Overview

This BBA concentration provides students with a theoretical and practical understanding of the sport, event, and hospitality industries. Students select one of the three tracks, which offer preparation in the management and marketing of:

  • sport events, organizations, products, and athletes;
  • special events, expositions, festivals, and other entertainment properties; or
  • tourism destinations and those businesses that are related to tourism, including cities, attractions, hotels, restaurants, and airlines.

Coursework

For students who entered GWSB between Fall 2009 – Summer 2014:

BBA: SEHM Concentration Required Courses (Fall 2009 Curriculum)

For students entering GWSB in Fall 2014 or after:

BBA: SEHM Concentration Required Courses (Fall 2014 Curriculum)

Career Options in Sport, Event, and Hospitality Management

Typical entry-level positions include those in collegiate and professional sport organizations, sport marketing agencies, sport manufacturers, sport and event facilities, hotels and resorts, restaurants and food service operations, visitor and convention bureaus, theme parks and recreation centers, museums, tour operators, travel management firms, destination management companies, event producers, associations, corporate sponsors, and consulting firms. Examples include SFX Sports, IMG, the NFL Players Association, the United States Olympic Committee, the Washington Wizards, the Washington Redskins, Nike, the NBA, NHL, American Express, the Washington Convention and Tourism Corporation, the Walt Disney Company, The TCI Companies, the Smithsonian, Marriott International, Choice Hotels, United, Amtrak, Ridgewells Catering, the American Heart Association and PKF Consulting.