School of Business

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Mary Schoonmaker

Mary Schoonmaker

Phone:(202) 994-8200, (408) 202-3854

Email: mschoon1@gwu.edu

Twitter: @MGSchoon

Degrees:
PhD Candidate
MBA, University of Maryland-UC, 2006
BS, University of Connecticut, 1977



Expected Graduation Date: 2013


Dissertation Title: An Examination of the Effect of Marketing Efforts on the Survivability of Early Stage Innovations

Areas of Expertise: Technology Marketing, Strategy, Innovations

Publications:

Carayannis, Elias and Mary Schoonmaker (2010), "Assessing the Value of Regional Innovation Networks," Journal of the Knowledge Economy, 1(1), 48-66.

Schoonmaker, Mary and Elias Carayannis (2010), "Mode 3: A proposed classification scheme for the knowledge economy and society," working paper presented at the Technology Transfer Society Annual Conference, Washington, D.C. (November 12-13).

Professional Experience:

Ms. Schoonmaker has held executive and senior management marketing positions in the high technology industry, working at IBM, Digital Equipment Corporation, Quantum Corporation and GS1 Global.   Her background includes product marketing, supply chain management and business development/strategy.  She has recently consulted with RFID technology firms located in the U.S. and Middle East.   Ms. Schoonmaker is also Part-Time Faculty at The George Washington University School of Business.