Fall 2010

Cover Story

The Academic Formerly Known as Douglas J Guthrie

The young man on the phone said he was a graduate student at the University of California, Berkeley studying modern Chinese management techniques and China’s march toward globalization. Could he pedal his bike over to the manager’s office in Shanghai or out to the foreman’s shed at the mine near Beijing and conduct a brief interview?

Features

A World of Difference: Spotlight on International Experiences

GW School of Business students traveled to Sweden earlier this year to provide marketing advice to green technology companies. As soon as they landed, however, it was clear that this international experience was about more than just business.

The Team to Tomorrow: A New Institute Leads GW's Study of Sustainability

George Washington University offers more than 130 courses that address sustainability. Approximately 75 faculty members conduct research in some aspect of the field, from indoor air quality, to alternative-fuel vehicles, to the ethics of global development.

Mentors Bring the ‘Real World’ to the MBA Program

The term “mentor” comes from The Odyssey. When Odysseus goes off to sack Troy he entrusts his son Telemachus to the care of his old friend Mentor. Mentor did not live up to his name, but Telemachus received excellent guidance from Athena—the Goddess of Wisdom—who appeared to him disguised as Mentor.

Investing In The Ties That Bind

Daniel Markstein IV, MBA, ’03, came to The George Washington University School of Business for its Global MBA program, not football. But after arriving on campus in the fall of 2001, it didn’t take long for the Alabama native and Crimson Tide fan to discover that an MBA cohort is a lot like a team, and the best professors share something in common with a sideline-stalking football coach.