- GW Home
- Faculty and Staff
Title: Associate Professor of Marketing
Address: Funger Hall, Suite 301C
Phone: (202) 994-5982
Degrees: Ph.D., Michigan State University, 1980
M.A., Michigan State University, 1973
B.A., Wheaton College, 1966
Area of Expertise: Marketing Management, Marketing Strategy, International Marketing, Services Marketing Management, International Business, and Multinational Corporations in the World Economy.
Professional Activities: Liebrenz-Himes is a board member of the Direct Marketing Association of Washington Education Foundation (DMAWEF). She is also a member of Beta Gamma Sigma, the American Marketing Association, the Academy of Marketing Science, and the Academy of International Business.
Current Research: Customer Relationship Management, Services Marketing, International Marketing, Technology Transfer, Direct and Interactive Marketing, Self-Service Technology