International Institute of Tourism Studies

The International Institute of Tourism Studies (IITS) at The George Washington University is a world-class research and education center that has been a thought leader in sustainable tourism development and education for over 25 years.

OUR VISION

To be recognized worldwide for creating and diffusing knowledge that fosters innovation in sustainable tourism development, and engenders a deeper understanding of tourism as a key pillar of the world economy.

OUR MISSION

To provide cutting-edge, interdisciplinary research and professional education solutions that support sustainable tourism development.
Our solutions assist tourism professionals and destination decision-makers from industry and government to bridge the gap between theory and practice in order to:

  • Improve long-term competitiveness of tourism businesses and destinations;
  • Enhance well-being of communities as healthy places to visit, live, and invest;
  • Preserve and conserve cultural, historical and natural heritage; and
  • Expand opportunities through freedom of travel and international understanding.