The Case for a Single Arab Currency
Should the twenty-two Arab states revive the Arab Dinar today that was in circulation as a single currency throughout the Arab world in early Islamic times? This decision-focused case study is designed to engage students in stimulating debates and examination of this important proposal which, if implemented, would create a formidable trading zone. This case propels students to become active participants and to deploy their critical thinking skills in order to evaluate the facts of the case and consider obstacles as well as facilitating factors, alternative solutions along with their implementations. The case method in Business Arabic accommodates diverse learning styles (e.g., those apply rules to facts of the case, those that look for patterns in the data of the case to develop hypotheses, as well as those that appreciate the opportunity to be involved in concrete, practical experience).
Opportunities and Challenges – Quanfu’s Story
This case presents the development of Quanfu, a private company located in the Shunyi district of Beijing. Started as a family business in early 90s, Quanfu has been known as a manufacturer and supplier of plywood and furniture for the last 20 years. It has grown into a medium-sized company of over 400 employees, with a net asset of 200 million RMB. What are the key decisions that Quanfu has made in the past that has led to its successful development? What are the main challenges that Quanfu is facing today? How should Quanfu take the next step and grow beyond its current status? The case unfolds Quanfu’s three growing stages and discusses the company’s plans for further development.
Green Business with Focus on Eco-Fashion
The Green Business course unit in Business German focuses on eco-fashion and consists of approximately six 75-minute class periods. The objectives of the module are, among others, to: Demonstrate a firm grasp of the cultural significance of ecologically conscious living in Germany; Identify and analyze the business problems of a small German eco-fashion company; Formulate an action plan to address the problems, through synthesis of information about the company (provided through a business case and accompanying video); Present the action plan, supported with secondary sources, at a business meeting; Evaluate all proposed action plans for their practicality, creativity, potential for success.
Economic and Environmental Impacts of Company Policies on Merchandize Discounting and Disposal: A Case of Seven-Eleven Japan Co.
The business case for Japanese focuses on the convenience store chain Seven-Eleven Japan Co., and discusses the situation of food disposal in Japan. Currently, there are more than 45,000 convenience stores in Japan and they play a very important role in people’s daily lives. Most convenience stores follow strict rules related to the treatment of perishable foods, and immediately dispose of foods prior to their “best if eaten by” date and time. This occurs multiple times each day. Considering Japan’s low food self-sufficiency rate, food disposal quantities deserve much attention. The goal of this business case on Seven-Eleven is to acquaint students with this problem. After examining the positions that franchise owners and customers take on whether or not expired food should be thrown away, students participate in a series of role plays to express their opinions by using common vocabulary. Presentation skills are also polished by using appropriate etiquette and speech style for business settings in Japan.
The Japanese video project focuses on the Japanese-style convenient stores Famima!! (owned by Famima Corporation). Their parent company, FamilyMart is Japan’s third largest convenience store chain, with more than 20,000 franchise stores in China, Taiwan, South Korea, Thailand and Viet Nam. The chain opened the first U.S. store in July 2005, and currently operates ten stores near Los Angeles. Students will learn about Famima’s experience of bringing Japanese-style convenience stores to the U.S. market, the Japanese business culture, how they bring the ‘Japanese hospitality’ to U.S. customers, comparison of goods sold in both countries, and how to differentiate Famima from other competitors. To enrich and deepen the understanding on the convenience store culture in Japan, this video project is used along with the Japanese Business Case on Seven-Eleven Japan.
“Nashestvie” Rock Festival
A supplement to intermediate-level CIBER Business Russian, the “Nashestvie Rock Festival” multimedia project tells of a decision to repair a partnership between two Moscow media companies, ensuring the subsequent survival of Russia’s biggest annual rock festival.
The web-based Nashestvie case gives students a basic print narrative intermingled with video interviews with the principal actors. Accompanying exercises prompt students to incorporate the speakers’ words and rhetorical devices into their own repertoire. The case ends with a simulation in which students play the roles of advisers to the principal characters.